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Telehealth Product Launch

When our client entered the Digital Health world, they needed to plan an extensive UK and pan-European launch. The requirements were vast and required our full event consultancy expertise, from pre-event strategy to post-event analysis.

Building relationships with delegates, and negotiating with event organisers and sponsors, BBL planned a calendar of European events and exhibitions carefully targeting the healthcare market. We developed bespoke processes to synchronise internal planning. And having strategised every detail, we fully managed the events from registration, to venue selection and booking speakers, including full compliance with strict EU legislation for the marketing of medical devices.

The result was a successful launch that resulted in direct sales and increased publicity for pre-launch trials – all of which raised our client’s profile in a brand new market place. 

deliverabble

Event strategy including...

  • market research
  • creative development
  • production
  • design
  • branding
  • speaker management
  • transport
  • logistics
  • health & safety